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2021 Q2 Media Report
A look at Fort Wayne's tourism media coverage in Q2 2021.

Below you'll find articles and their value equivalency that Visit Fort Wayne had a hand in securing. This report covers 24 media placements received APR-JUN 2021.


Additional Placements


Quick Stats

Aggregate Readership: 3,052,293


Average Media Principles Score* = 66.2 on 19 placements


Share of Voice with Competitors:

  • Indianapolis: 39% with 77 articles
  • Fort Wayne: 24% with 48 articles
  • South Bend: 14% with 28 articles

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*Score based on Barcelona Principles and only measured on articles where Visit Fort Wayne had a hand in assisting contact.

Q2 Media Report

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12 Articles
The Chronicle
8 best destinations in Hoosier State

Published Apr 21, 2021 by Chronicle Staff

Written by Chronicle Staff. Posted in Community News & People in the NewsPublished on April 21, 2021 with No CommentsIndiana is the perfect place to enjoy exciting attractions. See wildlife at the For…
Readership
144
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Indy with Kids
Best Midwest Road Trips with Kids | Family Friendly Places to Visit

Published Apr 21, 2021 by Katy Mann

With 12 different midwestern states to explore, some of the best places to visit aren’t that far away at all. Why fly when you can bring everyone along in the car for these best Midwest road trips for…
Readership
35,293
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Indy's Child Magazine
Family Fun in Fort Wayne

Published May 11, 2021 by Nicole Sipe

Fort Wayne is a city that has it all, and it’s just two hours north of Indianapolis. It’s the place to visit where there’s something for everyone to do. From outdoorsy families and sports fans, to ani…
Readership
11,445
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Metro Parent
Fort Wayne is the Perfect Family Weekend Getaway

Published May 18, 2021 by Joyce Wiswell

Visitors to Fort Wayne truly experience the best of all worlds: the trappings of a sophisticated city combined with a friendly, small-town feel and natural beauty. “People can have the misconception t…
Readership
25,467
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Indy's Child Magazine
100 Things to do this Summer around Indy

Published May 27, 2021 by Indy's Child

Warm weather, the promise of longer days, and plenty of opportunities to explore Indianapolis. Never hear your kids say, “I’m bored,” ever again. To get your family’s summer started on the right foot,…
Readership
11,445
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The Northwest Indiana Times
10 summer festivals you won’t want to miss

Published May 31, 2021 by Times Correspondent

Facebook Twitter WhatsApp Email Print Save Times Correspondent After a full year of limited or non-existent travel, families are itching to hit the road this year and make up for lost time. Festivals …
Readership
192,186
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Cincinnati Parent
Family Fun in Fort Wayne

Published Jun 2, 2021

Fort Wayne is a city that has it all. It’s the place to visit where there’s something for everyone to do. From outdoorsy families and sports fans, to animal-obsessed kids and art aficionados, Fort Way…
Readership
1,492
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Midwest Living
Music as Medicine? Absolutely

Published Jun 6, 2021 by Karen Asp

"Listen to Music" might not appear on a doctor's prescription pad, but perhaps it should. "While I don't buy into the notion that music can cure anything, music has numerous health benefits," says Jil…
Readership
112,839
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Midwest Living
New Midwest Spots to Eat, Drink, Play and Stay

Published Jun 9, 2021 by Kelsey Yandura

Eat & Drink Sugar and Spice Chicago Mauricio Parra learned to make churros, the cinnamon-sugared fried dough treats sold across Mexico, from his sister-in law's "churro guy," a street vendor who sells…
Readership
112,839
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Travel + Leisure
9 Virtual and In-person Events to Celebrate Juneteenth Around the U.S.

Published Jun 16, 2021 by Stacey Leasca

| Credit: Go Nakamura/Getty Images On June 19, 1865, Major General Gordon Granger arrived in Galveston, Texas, a full two-and-a-half years after President Lincoln read the Emancipation Proclamation, t…
Readership
2,547,900
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The Chronicle
Ten summer family adventures to enjoy in Fort Wayne

Published Jun 16, 2021 by Chronicle Staff

With so many amazing things to do in Fort Wayne, you’re going to need help narrowing it down.  Fort Wayne’s “must do” experiences include the Fort Wayne Children’s Zoo, Science Central, the Botanical …
Readership
101
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Toledo Area Parent News
Discount at Fort Wayne Children’s Zoo for Toledo Zoo Members

Published Jun 21, 2021 by Digital Media

This summer, the Fort Wayne Children’s Zoo has been made more affordable for Toledo Zoo members now that they have the opportunity to save 50% off admission at the popular destination. Toledo families…
Readership
571
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The Bradley Placements

The Bradley/Provenance team had a hand in securing these placements. At times, Visit Fort Wayne would support by verifying information.

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4 Articles
Indianapolis Monthly
Barbara Baekgaard Isn’t Even Close To Finished Yet

Published Apr 4, 2021 by Megan Fernandez

As she opens a new boutique hotel in her home of Fort Wayne, the 82-year-old spiritual leader and retired cofounder of Vera Bradley is proving that ambition never goes out of style. If you want to be …
Readership
22,433
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House Beautiful
An Indiana Hotel Designed by One of Vera Bradley's Co-Founders

Published May 28, 2021 by Mary Elizabeth Andriotis

Vera Bradley lovers, rejoice! A new hotel designed by one of the brand’s co-founders, Barbara Baekgaard, opens on July 15.Today's Top Stories 1 Which Free Virtual Design Services Are the Best? 2 Why Y…
Readership
2,289,864
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Barron's
Worldwise: Dutch East Design Co-Founder William Oberlin’s Favorite Things

Published Jun 16, 2021 by Michael Kaminer

Vera Bradley and Max Breuer don’t have much in common. But the handbag brand and the Bauhaus designer have both inspired new hotels. And one firm is behind their look and feel. Those imminent openings…
Readership
3,110,020
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TravelPulse
New Hotel Designed in Partnership With Vera Bradley Co-Founder Opens in July

Published Jun 28, 2021 by Lacey Pfalz

The Bradley, created in partnership with Provenance Hotels and co-founder of Vera Bradley, Barbara Bradley Baekgaard, is Fort Wayne’s newest boutique hotel and will open officially on July 15 and is c…
Readership
420,616
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